Mar 23, 2009

Scott Stevenson on designer Doug Bowman leaving Google’s data driven design environment:

The one indisputable advantage humans have over data is imagination. I realize this is often overplayed and sounds like hyperbole. But I mean it literally. The ability to step outside of what you’ve seen and consider how something that doesn’t exist yet may yet exist is at the center of everything we do. Imagination is what allows us to consider if we should try to gather a different kind of data.

Read the full post at Theocacao: Measuring the Design Process

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